Research and Consulting: Packaging and Food
Consumer Packaging
Industrial Packaging
Food
Focus on Packaging
Over 20 years of comprehensive experience with packaging show that the requirements that modern packaging solutions must meet are subject to constant change - and will continue to change in the future.
Our research and consulting activities focus on optimizing packaging systems from an environmental and economic perspective.
Topics include:
- Quantification and optimization of the environmental impact of packaging solutions
- Packaging LCAs
- Increasing the cost-effectiveness of packaging use in connected value chains/TCO optimization
- Optimization of packaging design and information presentation on packaging
- Analysis of consumer requirements for packaging solutions
- Conducting customer surveys
- Conducting competitive analyses
- Market potential assessments for innovations
- Product and concept tests
The focus is on both industrial and consumer packaging.
Focus on Food
The requirements for food products and their production are also constantly changing, too.
One focus of our research and consulting activities is the analysis of market and consumer trends in the food sector, as well as the evaluation and optimization of food products from a marketing and sales perspective.
Topics include:
- Analysis of consumer and market trends in the food sector
- Evaluation of the impact of food labels on packaging
- Evaluation of sales promotion campaigns
- Business planning for new products/innovations
- Conducting product and concept tests
- Marketability checks for innovations
- Conducting customer surveys
- Conducting competitive analyses
- Market potential assessments for innovations
We have published numerous research studies on actual food trends and topics together with DLG e.V.
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